Platts are excited to become one of just 12 dealers in the country to be appointed as agents for the exciting Abarth range. We are currently extensively revamping one of our showrooms in keeping with the style and history of the Abarth brand.
First to get the Abarth treatment is the successful Grande Punto, the popular supermini that is still one of the largest cars in the highly competitive B segment. Grande Punto combines space, accommodation and flexibility with state-of-the-art technology and a rewarding driving experience which lends itself perfectly to Abarth engineering.
But that’s only the start: an Abarth version of Fiat’s new 500 supermini has just been launched in mainland Europe, and is scheduled for a UK introduction early next year. And there are further exciting plans in the pipeline.
Founded in 1949 by the Austrian Carlo Abarth, the company made its début in the racing world with the 204 A Roadster (based on the Fiat 1100), which became instantly capable of winning the Italian 1100 sport and Formula 2 championships.
The brand became increasingly popular among motoring enthusiasts and its progress appeared unstoppable. Over the years it became a particularly authoritative name, reaching its peak at the end of the 1950s and throughout the 1960s. Carlo Abarth devoted himself entirely to building up the ‘Scorpion’ legend and his work rate, almost frenetic, revealed the nature of his genius. Abarths impressive roll of honour: 10 world records, 133 international records and over 10,000 track victories surely stamps its claim on its legendry status.'
For further information please call
Sean Cosgrove on
01782 599600. |